The first full week of May is National Small Business Week.
I respect and admire my fellow Small Business owners. We’re small but mighty! Yet, for every day that we are doing great things in big and small ways, we also struggle. You know it’s true: if you have a small business, very often you are all departments – bookkeeping, accounting, IT, marketing, manufacturing, legal affairs, strategic planning – rolled into one (or perhaps a few) busy and occasionally overwhelmed individual. It’s the same on the home front, too – we fill many roles in our homes and families.
This week, as a busy woman and Small Business Owner, I am reminded, and also challenge you, to Be the Boss. To Be The Boss, we need to:
- Stick with our strengths – Know what SPECIFICALLY WE ARE GOOD AT, and focus on that;
- Know what department / individual / outside source can help us with the other areas in our life or business listed below; and
- Be willing to ask for help / delegate.
To Be the Boss, We need to know and stick with our strengths. Professionally, I am great at Organizing, and teaching others how to be organized, too. That’s where I need to spend my time, in the areas where I am an expert. Consider this, if a client required plumbing skills or financial planning, we would call in other experts. Having me do tasks I am not good at would be frustrating all around, a waste of my time and my client’s time and $$.
To Be the Boss, we need to realize that as a huge corporation or a solo-professional like myself, We all need support in certain expert areas, like:
- Accounting
- Financial Planning
- Bookkeeping including Payables and Receivables
- Legal Affairs
- Marketing
- Graphic Design / Printing
- Web Site Design / Maintenance / Social Media
- Advertising
- Manufacturing
- Distribution
- Sales
- Customer Service
- IT / Tech Help
- Administrative duties
- Human Resources
- Strategic Planning / Board of Directors
Consider this: a few years ago, I spent too many hours researching and considering the pros and cons to the different types of legal structure for my business – S or C corporation? LLC? Sole proprietor? An hour with an expert, namely my attorney, cleared up my confusion. I didn’t have to become an expert, I could just ask the expert. Since I started my business, I have learned a lot and met some really amazing people. Looking at the above list of support areas, now I can say I have experts working with me – a CPA, lawyer, financial planner, graphic design house and printer.
Be the Boss, and know when to ask for help. Maybe you are good and even great in some of the support areas above. But if you spend time on these support tasks instead of the Expert tasks that only you can do, it’s time to Be the Boss, and find others to help you. What tasks are you willing to let go of completely, or delegate to others?
For example, I need to focus on delivering Organizational Services and Presentations (what only I can do). And I like running the business of my Business. So I’m considering what personal / home tasks I can streamline or outsource to professionals, while I focus on my strengths personally and professionally. Support services for our home life could include:
- Lawn maintenance
- House cleaner
- Laundry service
- personal shopper / concierge service / errand running
- child care
- occasional pet care / dog walking
- The list is endless, and there are people to do all sorts of tasks for us!
So, whether you own your own business or not, you, too, can run your Business and Life Like A Boss by sticking with your strengths, knowing what you need, and knowing when to ask for help!